The Young Guns Advertising Award (YGAward) 2006 Creative Brief is for PETA – (People for the Ethical Treatment of Animals).
PETA has more than a million members and supporters, is the largest animal rights organization in the world. PETA operates under the simple principle that animals are not ours to eat, wear, experiment on, or use for entertainment. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in laboratories, in the clothing trade, and in the entertainment industry.Download the Brief (PDF) and enter before September 15.
Other prizes include:
- USD $1,000 in Apple products or 60 GB iPod with Bose iPod speaker dock.
- The winning ad will be used by PETA, and also featured for a week on the main page of PETA.org, our hugely popular and Webby award winning Web site.
- The 20 runners-up will be the focus of a big PR push and online People’s Choice Award competition.
- People's Choice winner to receive a goody bag of Pantone® products.
Tags: YGAward, under 30 advertising contest, PETA, deadline 9/15