New Ad Innovations by Google

Google Ad Innovations is a place for you to explore new marketing technologies, learn via videos and provide feedback to Google.

Some of the innovations include:

• Remarketing -- a way to show your ads to users who’ve previously visited your website as they browse sites across the Google Content Network
• AdWords Search Funnels -- a set of reports that help you understand the Google.com search ad click and impression behavior leading up to a conversion
• Location Extensions with Multiple Addresses -- an ad format that displays a list of nearby store locations when your customers are performing local searches
• Click-to-Call Extensions -- an ad format that lets mobile phone users call you directly from your ads
• Analytics Intelligence -- a Google Analytics feature that automatically identifies significant changes in your site traffic

Tags: ad innovations, Google, remarketing, search funnels, location extensions. click to call extensions, analytics intelligence