Some of the innovations include:
- Remarketing -- a way to show your ads to users who’ve previously visited your website as they browse sites across the Google Content Network
- AdWords Search Funnels -- a set of reports that help you understand the Google.com search ad click and impression behavior leading up to a conversion
- Location Extensions with Multiple Addresses -- an ad format that displays a list of nearby store locations when your customers are performing local searches
- Click-to-Call Extensions -- an ad format that lets mobile phone users call you directly from your ads
- Analytics Intelligence -- a Google Analytics feature that automatically identifies significant changes in your site traffic
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Good article, I like learning about google ads as I've used them in the past.
Thanks for this information!
Good article,i have gathered lots of information out here regarding the Ad innovations of Google.
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