25 September 2008

Marketing to Men 18-34

I do not know why you might be in New York City the third week of October, but if you are, make plans to attend this session:

EVOLUTION OF THE MALE CONSUMER: LEAVE STEREOTYPES AT THE DOOR
Edison Ballroom - New York City
October 21- 22, 2008


Marketing To Men 18-34, hosted by Nielsen publications Adweek, Brandweek, Mediaweek, Billboard, and The Hollywood Reporter, defines the evolution of today's male consumer – and is your best opportunity to discover how to best engage and connect with men who are already the target of many brands.


• Walk away with exclusive research on the state of men in 2008, and get on top of trends for 2009.

• Make the best, cost-effective media choices in a wildly segmented market.

• Invigorate your brand through entertainment and sports marketing partnerships.

• Get men to listen and respond to your multiplatform message.

• Network with leading brand and agency experts in a relaxed and fun environment.



For more information or to register, use code WOMMA499 and save $400 .

melissa.trosterman@nielsen.com
or (646)654-5873


5 comments:

Anonymous said...

Looks like an informative session. Unfortunately I'm way down in Florida. Will you be doing a writeup on your website about it?

Anonymous said...

This sounds like an interesting session. I personally loved the slogan, Leave the stereotypes at the door. I've actually followed 2 course in marketing last year...and I loved it, this session makes me want to attend!

Anonymous said...

In any case, I think women are the mainstream of consumer

Anonymous said...

Interesting session, I'll certainly try to make in New York in time. thanks

CyberCelt said...

@jon-I am in Texas, so I guess I will not be attending either. I mainly post these for people in these areas.

@thomas-If you live close, go for it.

@denana-I agree.

@kevin-If you attend, please let me know how it went.

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