EVOLUTION OF THE MALE CONSUMER: LEAVE STEREOTYPES AT THE DOOR
Edison Ballroom - New York City
October 21- 22, 2008
Edison Ballroom - New York City
October 21- 22, 2008
Marketing To Men 18-34, hosted by Nielsen publications Adweek, Brandweek, Mediaweek, Billboard, and The Hollywood Reporter, defines the evolution of today's male consumer – and is your best opportunity to discover how to best engage and connect with men who are already the target of many brands.
• Walk away with exclusive research on the state of men in 2008, and get on top of trends for 2009.
• Make the best, cost-effective media choices in a wildly segmented market.
• Invigorate your brand through entertainment and sports marketing partnerships.
• Get men to listen and respond to your multiplatform message.
• Network with leading brand and agency experts in a relaxed and fun environment.
For more information or to register, use code WOMMA499 and save $400 .
melissa.trosterman@nielsen.com
or (646)654-5873
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5 comments:
Looks like an informative session. Unfortunately I'm way down in Florida. Will you be doing a writeup on your website about it?
This sounds like an interesting session. I personally loved the slogan, Leave the stereotypes at the door. I've actually followed 2 course in marketing last year...and I loved it, this session makes me want to attend!
In any case, I think women are the mainstream of consumer
Interesting session, I'll certainly try to make in New York in time. thanks
@jon-I am in Texas, so I guess I will not be attending either. I mainly post these for people in these areas.
@thomas-If you live close, go for it.
@denana-I agree.
@kevin-If you attend, please let me know how it went.
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